Finger Cups

Ok, who knew about this and didn't tell me?  Apparently, there are BUTTERFINGER PEANUT BUTTER CUPS??????

I can't take credit for discovering this on my own.  This was brought to my attention by a colleague, but I was thankful to find out that I'm not just losing my touch and missing these gems in the candy isle.  They're not everywhere.  I'm unsure what drives the sales of items like this, but it appears that Butterfinger Cups are most abundantly available at CVS stores, and in limited quantities at Safeway and Kmart.

In the interest of full disclosure, Fat Mike is a bit of a peanut butter enthusiast.  When it comes tot he traditional PB&J sandwich, I lay off the sweet stuff and slather on some creamy, all natural Smucker's (for the record, my stirring technique cannot be beat). However, I do have a soft spot for staples like Jiff and Skippy.  After all, a guy's got to get his peanut butter fix somehow, right? At the same time, Fat Mike loves Reese's Peanut Butter Cups.  I could eat 100, NAY 1000 if the mood strikes.  Nevertheless, I always have time for a "crispity, crunchity, peanut buttery" bite of a Butterfinger.  I typically find myself gorging on Butterfingers during the Halloween season, and that's why I was so ecstatic to find this new discovery and give it a try.

Just like McDonald's has the golden arches and McDowell's has the golden arcs, the first thing I noticed is that the Butterfinger cup is square (see picture above).  However, the cup itself is slightly thinner than a traditional Reese's cup in my estimation.  So, I don't think Butterfinger offers any additional value in size or volume (right).

However, this experience is NOT meant to see whether the Butterfinger cup would be BETTER than a Reese's, but how they would capture the essence of a Butterfinger in the smaller, thinner cup vessel. There's only one way to find out.  I went out and got myself an original.

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You can already tell from the picture shown of the Butterfinger cup above that there is some serious texture lacking when compared to the original candy bar.

I don't know who in their right mind thought that Butterfingers could stand alone on the merit of the peanut butter FLAVOR. There's a reason why the ad geniuses of the 90s put the "crispity" and "crunchity" in front of the peanut butter part.  That's what makes a Butterfinger unique, and this cup has stripped the Butterfinger of its identity.  This is just another example of a company deciding that competition is necessary to add a few coins to their pocket book without taking into consideration the value of the brand they had already established.  It's shameful.

When I first saw the Butterfinger Peanut Butter Cup, I was upset.  Upset by the fact that this had been kept from me.  Upset by the idea that this existed without my knowledge.  Afterward, I was upset that the candy bar had to carry the same brand name.

Here's to you, Butterfinger candy bar.  I respect what you do, I'm thankful for the happiness you provide, and I appreciate what makes you special.